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Are You Buying The Right Aesthetic Device?
Read more: Are You Buying The Right Aesthetic Device?I’ve seen practices make the ultimate mistake of purchasing the wrong device and it costed some of them their practice and even their license. If you’re new to the game, a lot of times, the best sales guy (or gal) wins. And along with the best sales guy, typically comes empty promises and false claims.…
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Buying Devices 101: A Guide to Purchasing Capital Equipment
Read more: Buying Devices 101: A Guide to Purchasing Capital EquipmentFor Q4, potential device buyers are advised to understand their patients’ needs, consider Return on Investment with expenses on consumables, negotiate hard on prices and terms, and seek consultation for better buying decisions. These steps ensure that purchases not only meet client requirements but also add value to the business portfolio whilst maintaining favorable financial…
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How should I price my services?
Read more: How should I price my services?Well first and foremost, the worst thing you could do is price shop other practices around you. Ok, now that we’ve gotten that out of the way…. So what should I charge? While it is important to know the market price (on a scale) from your sales rep, you need to think about a few…
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Spilling The Tea: Device Sales Tactics
Read more: Spilling The Tea: Device Sales TacticsSales reps are going to be mad for this one… but if our accounts can count on ONE thing, it’s that we will ALWAYS keep in real! We’ve heard ALL of the sales tactics and to be honest, it’s somewhat comical. While some companies hang their hat on their “marketing,” other companies hang their hat…
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Why your provider shouldn’t be talking $$$
Read more: Why your provider shouldn’t be talking $$$While some doctors / providers prefer to be the ones closing deals, all practices should be adopting the Plastic Surgeion sales cycle. Here are a few reasons why your provider should NOT be talking price with patients. Providers are Providing Care Good Cop vs Bad Cop Sales Tactics & Rebuttals Moral of the story, practices…
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What should you expect from your Post Sales Support?
Read more: What should you expect from your Post Sales Support?Each Medical Device company is different as far as the level of post sales support they provide. Post sales support is a somewhat new concept and it means different things to different companies. I’ve worked both with and against these sales reps, but post sales support can be your best friend! What is Post Sales…
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The Aesthetics Advantage 